Drake just revealed the new art for his upcoming album, Certified Lover Boy and fans are perplexed to say the least. Designed by artist Damien Hirst, the cover features twelve pregnant woman emojis, all with varying skin tones and shirt colors. The album was supposed to be released last January, but according to Drake, Certified Lover Boy will come out on September 3, exactly nine months late…and during Labor Day weekend. We see you Drake, we see you.

Fans are both delighted and bewildered by the album art. Drake has been meme’d like hell over the years, and it’s fun to see a celebrity embracing the silliness. Lil Nas X, the king of viral marketing, was quick to get in on the fun and tweeted an image of twelve pregnant man emojis. Others have called Drake a ‘genius.’ Keep scrolling for the funniest comments on the rapper’s new reveal.