Although a two-week notice should leave room for a professional transition, some bosses have a hard time accepting when a worker’s next opportunity happens to come from a familiar place… Working in marketing comes with a whole lot of advantages, but there’s a big problem when it comes to having direct contact with the client, …
Seguir leyendo Marketing employee accepts a job with one of their own clients after confirming there’s no non-compete; boss tries to intervene after they give the 2 weeks’ notice: ‘He’s setting up a call with my new boss’
Categoría:Marketing
Company Demands Job Applicant Create Communications Plan, Protest When He Requests $100/Hour Consulting Fee
What’s the deal with companies expecting work from job applicants who don’t even work for them yet? Surely, places that are hiring realize that traversing the job market is difficult without expecting job seekers to bring them a polished, specialized product on top of tweaking their resume and going through however many rounds of interviews. …
Seguir leyendo Company Demands Job Applicant Create Communications Plan, Protest When He Requests $100/Hour Consulting Fee
‘Everything is fake’: Industry plants and viral-centric marketing strategies are ruining fandoms
In the age where internet presence is everything, there is nothing organic about fame. Growing a fandom has never been easier, so long as an artist or their work is being promoted by a sales pitch that is indistinguishable from any fandom in the first place. «Clipping» is a cheap and ubiquitous marketing strategy that …
Seguir leyendo ‘Everything is fake’: Industry plants and viral-centric marketing strategies are ruining fandoms
Iceland Air’s “Bad Photographer Contest” is Shattering the Monotonous Non-Human Marketing Model
What ever happened to Spirit Airlines? The infamously beloved ultra-budget-friendly airline shut down after jet fuel costs spiked. They struggled to offset the rising costs of operation, and their bailout was denied. It’s a tough time to be a small-time airline right now…However, there is one way that budget airlines can fight back against decreased …
Seguir leyendo Iceland Air’s “Bad Photographer Contest” is Shattering the Monotonous Non-Human Marketing Model
Marketing employee says coworker Jenna keeps taking credit for her work, potentially costing her a promotion: ‘These wins are what get you noticed’
How would you react if a coworker steals all of your ideas and gets praised by managers? A marketing employee reached out to the community on the subreddit r/needadvice because she found herself in a tight workplace situation. Redditor dustyanchorx66 explains that her coworker, Jenna, has been taking her ideas and presenting them as her …
Seguir leyendo Marketing employee says coworker Jenna keeps taking credit for her work, potentially costing her a promotion: ‘These wins are what get you noticed’
Boss demands Marketing Coordinator work from the office alone while all other employees are working from home: ‘I asked if I could go to work from home and she has just ghosted me.’
Is there any value in having an employee work from the office by himself? I find great value in working alongside others. I get so much more done working in a cafe with my friends than I do working at home, lying in bed in my pajamas, and a lot of Work from Home evangelists …
Seguir leyendo Boss demands Marketing Coordinator work from the office alone while all other employees are working from home: ‘I asked if I could go to work from home and she has just ghosted me.’
‘Is all press actually good press?’: Advertisers are opting for ‘ragebaiting’ and sacrificing quality for buzz
Instead of generating buzz through clever, intriguing ads, modern marketing has debased itself to cater to the haters, negativity, and the almighty hand of social media engagement: aka ragebaiting. It’s no secret that pop culture operates on a hot, fast, and speedy timeframe. Headlines only stick around for a day or two before the news …
Seguir leyendo ‘Is all press actually good press?’: Advertisers are opting for ‘ragebaiting’ and sacrificing quality for buzz
Dr Pepper’s Successful Use of a Viral TikTok Jingle Proves We’re Tired of Serious Commercials
When was the last time you saw a commercial and actually appreciated the thought and effort behind it? With Super Bowl LX fast approaching, many of us who don’t watch it for the sports are gearing up for an exciting round of high-budget ads.
Manager fires 27-year-old in company restructure, gets upset when he refuses to train 23-year-old replacement paid $15k less: ‘I’m standing up for myself’
Employers like to remind us that we’re replaceable, but don’t enjoy it when we react accordingly. Most people in the working world learn sooner or later that most of the time, it is not interested in acting in our best interests. When making a profit is the bottom line, things like providing a dignified employee …
Seguir leyendo Manager fires 27-year-old in company restructure, gets upset when he refuses to train 23-year-old replacement paid $15k less: ‘I’m standing up for myself’
‘Everyone is watching’: Why More Streaming Platforms Should Meme-Fy Their Marketing
For almost every popular TV show, people online have produced memes about them. A clip or a frame that goes viral for whatever reason, which earned the show a different kind of recognition online. The internet is filled with memes, and people love them. They use it to express their feelings, tell jokes, and connect …
Seguir leyendo ‘Everyone is watching’: Why More Streaming Platforms Should Meme-Fy Their Marketing