Many types of entertainment go hand-in-hand with advertising. We have come to accept a word from the sponsors in the middle of YouTube videos, or the first 15 to 30 minutes of publicity when we pay to see a movie in the theater. Both TikTok and normal TV are pretty much unthinkable without the regular …
Seguir leyendo Reader finds advertisement for streaming service in the middle of an eBook: ‘Have some self-respect and read a real book’
Categoría:advertising
‘Is all press actually good press?’: Advertisers are opting for ‘ragebaiting’ and sacrificing quality for buzz
Instead of generating buzz through clever, intriguing ads, modern marketing has debased itself to cater to the haters, negativity, and the almighty hand of social media engagement: aka ragebaiting. It’s no secret that pop culture operates on a hot, fast, and speedy timeframe. Headlines only stick around for a day or two before the news …
Seguir leyendo ‘Is all press actually good press?’: Advertisers are opting for ‘ragebaiting’ and sacrificing quality for buzz
Let’s stop treating commercials like art, even if they’re directed by Yorgos Lanthimos: ‘What stage of capitalism is it when we start making film trailers for ads’
Can a commercial ever truly be considered art? If you’re a fan of Mad Men like me, you know how much can go into an advertisement. That show is all about the way advertisers mine our personal lives, hopes, fears, and deepest desires to sell us products. It’s genius. And some ad pitches are truly …
Seguir leyendo Let’s stop treating commercials like art, even if they’re directed by Yorgos Lanthimos: ‘What stage of capitalism is it when we start making film trailers for ads’
How Apple TV+’s Severance taught us a valuable lesson on the importance of physical marketing in a completely digital world: ‘It’s irreplaceable by any ad on our screens’
We live in a world filled to the brim with innovations and technological advancements, that cause everyone to look for new ways to excite their audiences. When it comes to advertising, we are well used to a reality in which we’re constantly bombarded with products and content, each begging for our attention and our dollar …
Seguir leyendo How Apple TV+’s Severance taught us a valuable lesson on the importance of physical marketing in a completely digital world: ‘It’s irreplaceable by any ad on our screens’
Memeifying Marketing: Why Brands Have Embraced the Meme, Flooding Our Feeds With Cringe for the Sake of Being Memorable
Via u/duolingo and u/nutterbutter
Weekly Internet Roundup: Ad Spam on X, Kate Middleton Disappearance Rumors, and the Willy Wonka Immersive Experience
It’s been a wild time.
20+ Old Posts and Past Declarations That Aged Like Milk
It’s very easy to be smug in the present, especially if we ended up being on the right side of history. We all know the internet is full of people doing stupid things, and this is never truer than when we look to its past (or when it’s representing the past). Everybody has made mistakes that …
Seguir leyendo 20+ Old Posts and Past Declarations That Aged Like Milk
Uber Eats Gets Called Out for Sneakily Using AI Generated Pictures of Food on Restaurant Listing
For all that ordering takeout is theoretically as convenient as it’s ever been, there sure can be a lot of hiccups in the process. It’s all too easy for restaurants to share false advertising — some of them even end up not being real. We have never had more choice, and it’s never been so …
Seguir leyendo Uber Eats Gets Called Out for Sneakily Using AI Generated Pictures of Food on Restaurant Listing
Twitter Reacts to M&Ms Retiring Iconic Mascot Spokescandies
The M&Ms marketing department has been a tough gig for a while now. No matter what they do, the humanized candies that have been the face of their brand for a lifetime just don’t seem to be hitting like they used to. In fact, they seem to be actively generating bad publicity. No Rule 34 …
Seguir leyendo Twitter Reacts to M&Ms Retiring Iconic Mascot Spokescandies
People Discuss Conspiracy Theories They Actually Believe
There are some pretty bonkers conspiracy theories out there that are only convincing if you’re stoned enough, but unless you’re living in blissful ignorance, there are probably more than a few things you’re at least a little skeptical about. In a recent r/AskReddit thread about plausible conspiracy theories, incredulous people discuss all the things they’re …
Seguir leyendo People Discuss Conspiracy Theories They Actually Believe