If you paid $150 for an advent calendar, what would you expect it to contain?

It seems like advent calendars are the new way that companies get you to buy a bunch of stuff that you don’t need at a price higher than what you would usually pay. If you’re not familiar with the concept, it’s a (usually cardboard) calendar that contains 25 days’ worth of goodies for you to open every day from December 1st until Christmas. It’s a way to count down until the holiday and have some little treats along the way. It started with simple stuff, like little chocolate buttons. But capitalism and consumerism, being what they are in 2026, have spiraled out of that. The luxury company Dior sells an $800 advent calendar full of beauty products. It seems like every brand is hopping in on the trend. The Kim Kardashian-led brand, Skims, is no exception. They debuted their 2026 calendar recently, and the internet had a lot to say about it. It seemed to speak to a larger trend of companies charging exorbitant prices for stuff that isn’t quite worth it.